Investment Strategies For Beginners

When you first start investing on your own, the investment world may feel huge, even daunting. There are, however, a few tried-and-true strategies for making things simpler. A smart investment strategy may result in high long-term returns and enable you to concentrate on other areas of the investing process, or it may make investing so simple that you spend more time enjoying what you like. Here are five standard investment techniques for beginners and some of their benefits and drawbacks.

An excellent investing plan reduces risks while increasing possible profits. However, as with any project, it is critical to note that if you invest in market-based instruments such as stocks and bonds, you may lose money in the short run. In addition, an intelligent investing plan takes time and should not be viewed as a “get rich quick” gimmick. As a result, it’s critical to start investing with realistic expectations of what you can and cannot achieve.

  • The buy-and-hold approach is a tried-and-true investment technique. This method entails doing precisely what the name implies: purchasing an investment and holding it eternally. Ideally, you should never sell the asset, but you should plan to keep it for at least three to five years. Advantages: The buy-and-hold approach focuses on the long term and thinking like an owner, avoiding the aggressive trading that lowers most investors’ results. Your success is determined by the underlying business’s performance throughout time. This is how you may eventually identify the stock market’s most outstanding winners and perhaps make hundreds of times your initial investment.

The advantage of this method is that if you commit to never selling, you will never have to worry about it again. In addition, you’ll save money on capital gains taxes if you never sell. Finally, a long-term buy-and-hold approach implies that, unlike traders, you are not always focused on the market, allowing you to spend time doing things you enjoy rather than being tethered to the market all day.

Risks: To be successful with this method, you must resist the urge to sell when the market becomes volatile. You’ll have to put up with the market’s occasionally sharp drops, and a 50% or more significant collapse is possible, with individual companies potentially plunging much more. It’s much easier said than done.

  • This method entails locating an appealing stock index and then purchasing an investment account based on it. The S& P 500 and the Nasdaq Composite are two popular indices. Each contains several of the market’s best equities, providing you with a well-diversified selection of assets, even if it is your sole investment. (You can get started with this list of the top index funds.) Rather than attempting to outperform the market, you own it through the fund and get its benefits.

Advantages: Purchasing an index is a simple strategy that may provide excellent results, especially when combined with a buy-and-hold philosophy. The weighted average of the index’s assets will be your return. Furthermore, a diverse portfolio is less risky than holding only a few stocks. Moreover, you will not have to examine specific stocks to invest in, so you will have more time to focus on other enjoyable activities while your money works for you.

Risks: While investing in stocks might be dangerous, holding a diverse portfolio of equities is considered a safer option. However, if you want to reach the market’s long-term gains — an average of 10% per year for the S& P 500 – you must hold on and not sell. Also, because you’re purchasing a portfolio of stocks, you’ll receive their average return rather than the return of the hottest stocks. However, most investors, even professionals, struggle to outperform the indices over time.

  • The “index and a few” method combines the index fund strategy with a few minor stakes in the portfolio. For example, you may invest 94 percent of your money in index funds and 3 percent in Apple and Amazon. This is an excellent approach for novices to stick to a generally low-risk index strategy while still getting some exposure to specific stocks they prefer.

Advantages: This method utilizes the most remarkable aspects of the index fund strategy (lower risk, less labor, and high potential returns) and allows more ambitious investors to add a few holdings. Individual positions can let newcomers get their feet wet with stock analysis and investing while not paying too much if these investments don’t pan out.

Risks: As long as individual positions remain a modest fraction of the portfolio, the risks are primarily the same as when purchasing the index. Unless you buy many exceptionally outstanding or bad individual stocks, you’ll still be likely to receive around the market’s average return. Of course, if you intend to invest in specific stocks, you should put in the time and effort to learn how to assess them before you do so. Otherwise, your portfolio may suffer.

  • Owning investments that provide cash distributions, such as dividend stocks and bonds, is known as income investing. Part of your return is in cash, which you may spend as you wish or reinvest in additional stocks and bonds. If you hold income stocks, you may potentially profit from capital gains in addition to cash income. (Here are some of the best dividend ETFs to consider.)

Advantages: Income investing strategies may be implemented using index funds or other income-focused funds, so you don’t have to choose specific stocks and bonds here. Income investments tend to vary less than different types of assets, and they provide the security of a monthly cash distribution. Furthermore, high-quality dividend stocks tend to raise their distributions over time, increasing your earnings with no further effort.

Risks: While less risky than equities, income stocks are still stocks and can decline. On the other hand, individual stocks might reduce their dividends to zero, leaving you with no payout and a capital loss. In addition, many bonds’ modest distributions make them unappealing, especially as they are unlikely to provide much or any capital appreciation. As a result, bond returns may not even outperform inflation, leaving you with less purchasing power. Furthermore, if you possess bonds and dividend stocks in a standard brokerage account, you’ll have to pay taxes on the income, so you might prefer to keep these assets in a retirement account like an IRA.

  • Adding money to your assets at regular periods is known as dollar-cost averaging. For instance, you may decide that you can invest $500 every month. So, regardless of the market, you put $500 to work each month. Alternatively, you might add $125 each week. You spread out your buy points by acquiring an investment regularly.

Advantages: Spacing out your buy points reduces the risk of “timing the market” or pouring all your money in at once. In addition, dollar-cost averaging implies that you’ll obtain an average purchase price over time, guaranteeing you’re not overpaying. Dollar-cost averaging is also helpful in establishing a consistent investment habit. Finally, you will likely have a more extensive portfolio over time because you were rigorous in your strategy.

Risks: While persistent dollar-cost averaging prevents you from going all-in at the wrong moment, it also prevents you from going all-in at the right time. As a result, you’re unlikely to get the best return on your investment.


Investing might be one of the finest choices for yourself, but it cannot be easy to get started. First, simplify the process by deciding on a common investing approach that will work for you and sticking to it. Then, when you have a better understanding of investing, you may broaden your methods and the sorts of investments you can invest in.