Alexis DeJoria – $100 Million
An American drag racer Alexis DeJoria competes for NHRA in the funny car category. She once announced an open-end retirement in 2017 and made her comeback in 2020. Yet all her fortune of $100 million net worth is not from car racing, as she is the daughter of the billionaire and the co-founder of Paul-Michelle hair care, John Paul DeJoria. Starting from the door-to-door selling of hair care products, John DeJoria managed to improve Paul-Michelle to be a multi billion dollar company and later founded Patrón Tequila and later sold it a major share of Patrón to Bacardi in 2018 over a $5.1 billion deal. Alexis had the fortune to get sponsored by Patrón to drive her Toyota Camry in Kallitta Motorsports.